It brings an incredible sense of accomplishment when you've designed a chair or table that becomes part of people's daily lives and the backdrop for creating lasting memories.
From a very young age, Jan Willem knew he wanted to design and create products. That's why he decided to pursue a technical study in 'Product Design & Engineering' at the University of Applied Sciences in Utrecht. He loves sketching and coming up with new ideas. While sketching, he searches for new forms that feel right, doodles to spark inspiration, or looks for that one detail that gives the product what it needs and adds character.